For the Kia EV2 Concept, we created a series of films entirely shot at FORMAT STUDIOS.

The focus was on the design and key features of the concept car, using light, reflections and camera movement to reveal the EV2 piece by piece. Working in a fully controlled studio environment allowed us to shape every detail around the car and create a clean, reduced visual world for Kia’s new compact EV concept.

Location

FORMAT STUDIOS

Client

KIA

Agency

Innocean Berlin

Credits

Director: Daniel Michaelis
Executive Producer: Rene Eckert
DOP: Joshua Ripplinger
Technical Project Lead: Philipp Jeschek
Production Assist: Faruk Hodic

Gaffer: Milan Heinzmann
Spark: Alexander Schlembach
1st AD: Rico Stein
Editor: Daniel Michaelis
Location: Format Studios
Production Company: FORMAT67
Post Production Company: FORMAT67
Agency: Morten Frantz
Agency: Meri Giorgobiani
Agency: Rowan El Gewiny
  • Previous ProjectMercedes-Benz CLA

  • Next ProjectErfahre_Hyundai