The night in its best light

Porsche Night Light

For the launch of the new Porsche Classic LED headlight kits, FORMAT67 produced the campaign film developed by Grabatz & Partner.

Shot in Frankfurt am Main, the film plays with strong contrasts between darkness and light a visual metaphor for the new, brighter LED technology now available for classic Porsche models worldwide. Capturing the iconic vehicles in a bold, high-contrast aesthetic.

A contemporary lighting upgrade for timeless sports cars.

Location

Frankfurt am Main & FORMAT.STUDIOS

Client

Porsche

Agency

Grabatz & Partner

Watch the director's cut

Behind the scenes

Credits

Director: Daniel Michaelis
1st AD: Alexander Blume
Executive Producer: Rene Eckert
Director of Photography: Joshua Ripplinger
Focus Puller: Philipp Jeschek
2nd AC: Fabian Sperlich
Gaffer: Christopher Bodenstein
Photographer: Tobias Habermann
Producation Assistant: Benni Bleile

Model: Eva E.
Precision Driver:
Salvatore Chiavetta
Picture Car Carrier: Thomas Treugebordt
Block Service: Oliver Fischer
Colorist: Stefan King
Editor: Daniel Michaelis
Production Company: FORMAT67

Post Production Company: FORMAT67
Agency: Grabatz & Partner
Agency Producer: Lotte Wisser
Agency Creative: Daniela Kern & Anna-Sophie Simon
Agency Consultant: Ines Seiler
EDITED at FORMAT67 POST STUDIOS

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